News about IMS Learning Solutions and Change Management seminars
- The Alumni Club: New Developments
The IMS Learning Solutions Alumni Club will soon offer new services for its members including individual online registration for a series of new eLearning modules. Take a look at what’s new. - Pain and Gain for the Pharmaceutical Business Model
Alexandre Dauge, European Practice Leader of IMS Learning Solutions & Change Management, looks at the changing nature of the pharma sales model moving from a traditional product centric model towards a customer centric model supported by Customer Relationship Management (CRM) systems. - Launching: new eLearning modules from IMS eLearning Solutions
This spring sees the launch of seven new state-of-the-art simulation-based eLearning modules including Physician Insight, Call Optimisation and Key Account Management. - New: IMS Learning Solutions Alumni Club
IMS is launching a new service, the IMS Learning Solutions Alumni Club, an exclusive online network for all pharma professionals having attended a training course from IMS Learning Solutions & Change Management. Read more about this new initiative and the membership benefits. - Introducing IMS Sales & Marketing Championships 2008
IMS successfully executed the inaugural European Sales Championship last year and at the same time introduced a new initiative; the IMS Marketing Championships. These two events will continue in 2008, and have just been kicked-off across Europe. - IMS Learning Solutions & Change Management at Eyeforpharma 2008
In association with Eyeforpharma, IMS Learning Solutions & Change Management will this spring speak at the 6th annual Sales Force Effectiveness Conference 2008 and run the pre-summit workshop at the 3rd annual eMarketing Summit 2008. - The evolution of the pharma sales environment
In a series of six articles Kevin Dolgin did a close-up on the evolution of the pharma sales environment covering topics as; how theories of selling have evolved since the 50s, the change of the stakeholder base, the power of the patient and IT systems influence on sales & marketing teams. Now, the series have been compiled into one publication. - All Systems Go
In the last of his series of articles on the evolving pharma sales environment, Kevin Dolgin looks forard to how tomorrow's IT systems will serve to align sales and marketing. - The IMS Marketing Championship 2007
In the last newsletter we introduced you to a brand new initiative, the IMS Marketing Championships. Four European countries took part in the launch this Fall in a bid to identify the best local marketing champion of the year. Tina Kazmer, Events Director IMS EMEA, presents you the winner and reviews the event. - European Sales Championship 2007 reaches exciting climax
The local IMS Sales Championships culminated in the first grand final of the “European Sales Championship” set in Monaco, 2-3 November. Vying for top honours were the industry’s leading performers from 11 countries, including Europe’s key markets. Learn who won the title as “Europe’s Sales Champions” and get a close-up of the event.
