Master fundamental marketing concepts and maximize the impact across different disciplines of product management.
Who should attend?
For individuals with 12 months or less in product management or sales people wishing to get involved with marketing. Anyone requiring a better understanding of basic marketing principles
Learning Objectives
- To understand the basic principles of marketing
- To be able to develop and implement a good marketing plan
- Understand the importance of strategic planning, measurement & control
Course Duration: 3.5 days
Only Available in China & Taiwan
